Colour Craze!!!


Colors are visual phenomena. The only way to recognize colors is by viewing and cannot be heard or felt.


Colors are meant as non verbal communication and conveys more than imagination.


When getting to the design process, it is a central entity.


They also have the ability to change the appearance of a person viewed.


It is the primary element noticed about any design and influences the perseverance of the garment worn.


Color is the initial point in a design process. The most common factor in determining what color a person wears is mainly Gender and Personality.


Men generally dress up with various shades of dark colors as blue, black, green, gray, red, and brown.


Women usually dress up with lighter colors such as pink, yellow, cyan, lime green, orange, and peach.


They also wear dark colors normally used by men, but the males so not use lighter colors which are women related.


Colors impact

  • Your apparent shape
  • Your apparent weight
  • Your apparent personality
  • Your emotions


Eleven basic colors have universal fundamental psychological properties regardless of shades or tones of usage.

Each has the ability to project it both in positive or negative effects which depend on the relationships within color combinations.

Colors have the tendency to warm up, cool down, making practical or not, create impact or carefree.

Colors also influence the hormones, blood pressure and body temperature of the viewer, which was fixed by medical science.

As said earlier, each color has its own positive and negative effects when mixed with lighter or darker shades.

Colors create an intense effect on one’s mood and their energy level.

The psychological properties of the eleven basic colors are as follows:


  • RED-Physical
    • Positive: Physical courage, strength, warmth, energy, basic survival, stimulation, masculinity, excitement.
    • Negative: Demanding, aggression, strain.


  • BLUE- Intellectual
    • Positive: Intelligence, communication, trust, efficiency, modern, duty, logic, coolness, reflection, calm.
    • Negative: Coldness, reserve, lack of emotion, unfriendly.


  • YELLOW- Emotional
    • Positive: Optimism, confidence, self-esteem, emotional strength, friendliness, creativity.
    • Negative: Irrationality, fear, depression, Immaturity, anxiety, suicide


  • GREEN- Balance
    • Positive: Harmony, balance, refreshment, universal love, rest, renewal, reassurance, environmental awareness, peace symmetry.
    • Negative: Boredom, heavy, stagnant, blandness.


  • VIOLET- Spiritual
    • Positive: Spiritual awareness, containment, vision, luxury, authenticity, truth, quality.
    • Negative: Introversion, decadent, suppression, inferior.


  • PINK-
    • Positive: Physical tranquillity, nurture, warmth, femininity, love, sexuality, survival of the species.
    • Negative: Inhibition, emasculation, physical weakness.


  • GREY-
    • Positive: Neutral
    • Negative: Lack of confidence, dampness, depression, lack of energy.


  • BLACK-
    • Positive: Sophisticated, glamour, secure, emotional safety, efficiency.
    • Negative: Domination, coldness, menacing, heavy, cruelty
    • WHITE-
      • Positive: Hygiene, sterility, clarity, purity, cleanness, simplicity, sophistication, efficiency.
      • Negative: Sterile, elitist, coldness, barriers, unfriendliness.


  • BROWN-
    • Positive: Serious, warmth, Nature, earthiness, reliable, support.
    • Negative: humourless, heavy, lack of sophistication.

Be Colour Crazy


Be colour conscious right down to your toes. Sometimes you only need to change the colour to make it work! It will pay dividends. Our fashion colour choices say a lot about the image we are trying to portray and how we feel about ourselves. Care must be taken with the basic colour of the garments if unusual colour accessories are to be worn to advantage. Check the colour of the fabric against your face. Hair, eyes, and skin colouring must be taken into account, plus the occasion for day or evening wear. Generally, the smaller and the thinner person, the lighter the colour she should wear, with the reverse for taller, heavier types. The right colours can make your skin tone appear more even, reduce the appearance of wrinkles and dark circles and make you look brighter and healthier. While on the other hand wearing a colour which isn’t so good for you can make you look tired, dull and even ill. Create your own colour story without restricting yourself to just two or three basic colours. Choose colours which flatter and enhance you, not colours you have to work hard to wear to look alive. Only through experience will you become selective about colours and tones which compliment or do nothing for you.

Color Forecast 2012




  • Provocative Tangerine Tango, an enticing juicy orange, is a vivacious and appealing refresher to enliven anyone’s outlook this spring.
  • Providing a jolt of energy, Solar Power radiates warmth and cheer.
  • Fanciful Bellflower, a distinct ornamental purple, exudes uniqueness and creativity.
  • Scintillating and sexy, Cabaret is a sensual and intense rosy-red – an excellent choice for summer clothing and cosmetics.
  • Sodalite Blue, a classic maritime hue, brings order and calmness to mind. Like an anchor to a ship, this dependable shade works with every color in the palette.
  • Cockatoo, a tactile blue-green, is sure to make your spirits soar. This unusual hue adds a whimsical touch to the palette and will make a statement this spring.
  • Margarita, a piquant yellow-green, lifts spirits with its refreshing and stimulating glow.
  • Reminiscent of a blossoming garden on an early spring morning, fragrant Sweet Lilac evokes the fresh scents of summer. This delicate pinkish lilac adds a touch of romance to any wardrobe.
  • Natural, versatile neutrals add practicality to this season’s brights. Driftwood, an adaptable blend of beige and gray with a slightly weathered feel, and Starfish, a perfect warm summer neutral, complement all colors featured in this season’s top 10.


  • Similar to the women’s palette, men’s hues take a bright and playful approach to spring 2012, with yellow and orange continuing to make a statement.
  • Brave, bold colors like Tangerine Tango and Solar Power are the perfect confidence boosters.
  • Combine them with Sodalite Blue for a more balanced look, or weave in warm neutral Starfish for a safer, more subdued look.
  • Spring and Summer naturally evoke feelings of calm ocean waters and tranquil beach vacations.
  • Vivid Hawaiian Ocean adds sparkle to any attire. Pair it with Dazzling Blue to lift basic blues to new heights.
  • Vintage Khaki, a timeless yet quintessential classic, is best paired with Granita, a full-bodied and robust deep red.
  • Breezy Tradewinds creates the perfect combination for spring with Dazzling Blue and Grass Green.
  • This sporty Tommy Hilfiger yet classic golf green is sure to be a hit in active sportswear.

Feminity & Seduction

High Heels

High heel is an evergreen symbol of feminity, which stays distinct irrespective of whether it is red, black, narrow or wide. This also reminds of its paramount role in alluring for photographer and also for photography.

High heels can be worn timidly, associated with your costume or vacation dresses. It can also give a blazing and a bubbly view for fancy cool evenings.











Tale of High Heel:







These are initially held out by the Ancient Greece, and always been related to photography. Some have the thought that this outfit is a surplus accessory where photographers having a crave on body consider as an imperative element for graphic concoction.

In fashion photography, High heels are renowned for Fashion, Feminity and Enticing over us for the past few years that infringes predelicts which brings massive regain for both the people and designers who bring back the cult in their works.

Many would have seen ‘Kinky Boots’ which came to shows during 2005 which depicted a failing Northampton shoe manufacturer Who turns in the making of high heeled boots and shoes for the niche market of drag queens and transvestites.

Retifism, an ascription of alluring sexual qualities of shoes or other footwear dealing with sexual preference, Psychosexual disorder, and an alternative or complement to a relationship with a partner.

The Sex and the City episode “La Douleur Exquise!” displays about a shoe salesman with a shoe and foot fetish, who allowed Charlotte York to have expensive shoes for free for just allowing him backing her for trials on numbering pairs of shoes during which his adulated on her feet and offered reflexology.

The affair ended when Charlotte figured out she had been getting discounts because of allowing him hold her feet and felt ached while he assisted him with the sixth pair of the day.


Men Wearing Heels to Club 


Recently in the New York Times, Fashion & Style section gave a view at articles about men wearing heels in the club scene around London and Los Angeles.

Do you have a fetish for high heels?

Celina Jaitley, an actress known more for controversies and her element for homosexuals, recently admitted her craze about shoes and uttered that she has around 1,500 pairs for which she plans to enroll herself in Limca Book of Records.

Her fetish for shoes came out when she was shooting in Canada recently for Anees Bazmee’s . She had a pain in her tooth for which she visited Dentist for Root Canal Treatment after which she planned to stop over a chemist to get medicines.

In Lieu, she ended up by shopping 11 pairs of shoes forgetting about her pills. No awe for her besties calling her Shoelina!


Top Fashion Phototographers of India


Ashay  Kshirsagar was born in Mumbai and grew up at the foothills of Matheran, a hill station. He did a part of his schooling in Kuwait but was back in Mumbai when the Iraq-Kuwait was broke out. Ashay was first introduced to advertising and photography by his father Sharad Kshirsagar who is a Creative Director and a photographer himself. He has always loved reading pictures books and people so the way of the camera it was. He studied photography at the renowned Sir JJ Institute of Applied Arts and spent his summers assisting Prasad Naik mastering the art of photography. He has photographed models and celebrities for numerous prestigious fashion magazines Elle, Elle Décor, LOfficial, Verve, GQ,And Per Sand, OK, Grazia and Estetica. He has shot many campaigns like Ambuja, Arrow, Air India, Barista, Big Bazar, Colgate, Clinic Plus, Crossword, Damas, Kaya, Jet Airways, Marriot Group of Hotels, Levis,Pantaloons,Wrangler, Lux, Visa, Wella and many more.

Having seen the pristine beauty of nature and the trauma of war, Ashays work is insightful and inspired for life.

 Tarun Khiwal

Tarun Khiwal is one of the prominent fashion photographers in India. He is first Indian photographer to win the Hasselblad Masters Award. He officially started photography in 1990. He used to assist photography legend Mr. Hardev Singh. Tarun is one of the twelve best selected photographers for the Hasselblad Masters Calendar, 2005. His client include Chanel, Emaar, Dior, Nike, Reebok, Adidas, Royal Sporting House, Lakme, Ponds, Shoppers Stop, Nokia, Pepsi, Motorola, Nestle, Sony ,Samsung, Vogue, GQ, Elle, Marie Claire, L’Officiel and top fashion designers like Rajesh Pratap Singh, Tarun Tahiiani, JJ Valaya, Manish Arora.

Vikram Bawa


Vikram Bawa is one of the top Indian Fashion and advertising photographers.
He is said to be the most wanted man in the advertising industry, who shoots the perfect pictures for reknowned, big brands in India. He turned professional 14years back. His photography campaigns are for broad range of products and brands from jewellery to Cars to Airlines.

 Specialize in Fashion and People photography .Though he loves travelling. He has worked with most magazines in India like LOfficial, Elle, Hello, Femina, Hi Blitz, Marie Claire, Verve. Judged as the 2nd best photographer at the PMA International Awards US. 4 International Award nominations for the Leela Palace Goa Hotel Campaign. Winner of the silver award at the All India Federation of Master Printer’s Association Print Awards 2011.

Jatin Kampani

Jatin Kampani is an ace fashion and celebrity photographer based in Mumbai graduated to becoming a professional photographer in 1996 . He was selected to be on the cover of Lurzer’s Archive, a magazine that publishes works of excellence in advertising from around the world. He has won prestigious awards like the Black and White Spider Awards, PX3 award: Paris. Jatin is the first Indian photographer who featured on the cover of Lurzer’s Archive.

Prabuddha Dasgupta

  Prabuddha Dasgupta is a multitalented photographer born in 1960 in Kolkata. In 1991, he received the Yves Saint Laurent Grant for Photography. His commisioned work includes publications like Vogues and Elle, campaigns for luxury brands Louis Vuitton, Hermes, Ravissant and Ganjam, and calendars for prestigious brands such as Vama, Grasshopper, Hermes and Interglobe. His work is exhibited internationally in both solo and group shows.

Nisha Kutty

Based in Bombay and New York, Nishy Kutty is one of the best fashion photographers in India. She has shot for brands like Lakme, Levis, MTV,Lee Jeans, Elite Calender and India’s best fashion fashion magazines like Elle, Marie Claire. L’officiel etc. Provocative, trendy and bright – all her photoshoots are worth attention.

Suvo Das

Suvo Das is a famous leading fashion and advertising photographer based in Delhi. He has worked with India’s top models and actors. Humans. And nothing else. That’s Suvo Das – A photographer who specializes in Human Photography.For Suvo every human movement is an expression. Das argues that “Body language is very essential “.It is this that turns him on. Today he is one of the best photographers who is into advertising and portfolio shoots. His photo’s had launched former Miss Universe – Sushmita Sen in a big way in 1994. Besides doing advertisng photography and portolios for models this moody photographer shoots portfolios for designers.

You enter his studio and you are welcomed by foot tapping music. His workplace is full of flashy lights and top models posing in front of his lens and his lens trying to capture the aesthetic beauty. Work is as though pleasure for him. His assignment list usually contains the biggest designers and models and also many young aspirants. The buzz is that his photographs are the key to success in the stylish glamour world.

Jayesh Sheth


When we talk of India’s iconic celebrity photographers, name of Mumbai based Jayesh Sheth comes first. He is one of India’s all time top glamor and fashion photographers. He is one of the oldest and the most talented photographers known in Bollywood. Jayesh Sheth is one name that can be associated with some of the best pictures of the Bollywood stars ever shot. In an exclusive interview to IndiaFM, Jayesh Sheth talks about his career in Bollywood, the 10 best pictures he shot till date and his future plans in the area of filmmaking. Over to the ace lensman…

Pravin Talan

Pravin credited as one of the most original photographers from India. He has more come to be known as ‘ the poet who became a photographer’. FTV India has chosen acclaimed photographer Pravin Talan as the photographer in focus and have also added it to FTV blogs at, to give the readers invaluable insight into the making of exclusive photo shoots…

Munna S

Munna S is one of the leading photographers of the country. His work gently taps your aesthetic senses, his simplicity and smile touches your heart. From sleeping on footpaths to capturing celebrities through his lenses, Munna-S has come a long way. His life charts a true-blue success story and we find out what drives this man to conquer the unachievable. Munna-S Photos By: Munna-S he first thing that strikes a Person about Munna-S is his openness, quite unlikely for a man who has gained such fame over a period of time. An artist who likes to paint his canvases with his images he takes through his camera, ego is the last thing that could tarnish his open and innocent demeanor.

Haider Khan

Haider Khan is India’s best fashion and celebrity photographer. Check out more of his work. Haider Khan is one of the most successful photographers. He has an eye-catching style and a devotion to his craft that helps to distinguish his talent… the very reason why I sought an interview with him and he kindly obliged on the spot. Here, he fills us in on what it took to make it in the photography business and offers advice for anyone interested in pursuing this career.



A tattoo is made by inserting indelible ink into the dermis layer of the skin to change the pigment

The first written reference to the “tattoo” or ‘Samoan Tatua’ appears in the journal of Joseph Banks, the naturalist aboard Captain Cooks ship ‘The HMS Endeavour’ in 1769.

Tattooing has been practiced for centuries in many cultures spread throughout the world. The Ainu , the indigenous people of Japan, traditionally had facial tattoos.

There are 5 types of tattoos

  • Traumatic Tattoos – also called the Natural Tattoos
  • Amateur Tattoos
  • Professional Tattoos
  • Cosmetic Tattoo- also known as Permanent Makeup
  • Medical Tattoos- to show the illness or allergetic reaction one has.

Tattoos have experienced a resurgence in popularity in many parts of the world, particularly in North and South America, Japan and Europe. The growth in tattoo culture has seen an influx of new artists into the industry, many of whom have technical and fine arts training.


During the first decade of the 21st century, the presence of tattoos became evident within Pop Culture and inspiring television shows and celebrities as well. The Chicago exhibition ‘ Freaks & Flash’ of 2009 featured both examples of historic body art as well as the tattoo artists who produced it.

There is no consistent Christian position on tattooing. They use signs or symbols of God .Tattoos are considered forbidden in Islam and Judaism.


It involves the placement of pigments into the skin’s dermis, the layer of dermal tissue underlying the epidermis. After initial injection, pigment is dispersed throughout a homogenized damage layer down through the epidermis  and upper dermis , in both of which the presence of foreign material activates the immune system.


Some tribal cultures traditionally created tattoos by cutting designs into the skin and rubbing the resulting wound with ink, ashes or other agents.

The most common method of tattooing in the modern era is the electric tattoo machine, which inserts ink into the skin via a single needle or a group of needles that are soldered onto a bar, which is attached to an oscillating unit.

Tattoo artists  and people with tattoos, vary widely in their preferred methods of caring for new tattoos. Some artists recommend keeping a new tattoo wrapped for the first twenty-four hours, while others suggest removing temporary bandaging after two hours or less to allow the skin to ‘breathe’. Many tattooists advise against allowing too much contact with hot tub or pool water, or soaking in a tub for the first two weeks.

This is to prevent the tattoo ink from washing out or fading due to over-hydration and to avoid infection from exposure to bacteria. In contrast, other artists suggest that a new tattoo be bathed in very hot water early.

Because it requires breaking the skin barrier, tattooing may carry health risks, including infection and allergic reactions. Modern tattooists reduce such risks by following universal precautions, working with single-use items, and sterilizing their equipment after each use. While tattoos are considered permanent, it is sometimes possible to remove them with laser treatments, or even a tattoo removal cream fully or partially. Typically, black and some colored inks can be removed more completely.

General consensus for care advises against removing the scab that may form on a new tattoo, and avoiding exposing one’s tattoo to the sun for extended periods for at least 3 weeks; both of these can contribute to fading of the image. Furthermore, it is agreed that a new tattoo needs to be kept clean.









The Lela Rose Summer 2012

“For Payless, New York Fashion Week is all about runway-to-reality and delivering high fashion at an incredible price for a range of consumers. Lela and Christian create rich-looking, special pieces inspired by their creativity from the runway, and we are thrilled to be able to make these designers’ unique fashions available and accessible for shoppers.

The Lela Rose Spring ’12 collection is inspired by the neon sign graveyards of Vegas – once so garish and colorful, now with burned-out bulbs and weathered hues – and the amusement park vibe of Coney Island with its electric and playful spirit.

The Lela Rose for Payless Spring ’12 runway collection oozes with Rose’s inspiration and features both vibrant and bleached colors, graphic shapes and resin studding on wood-stacked wedge soles – a nod to burned-out neon bulbs.

Iconic of Lela Rose designs and her strong use of signature fabrics, shoe styles for the runway feature Lela’s Spring ’12 materials including the “carousel” cotton print, “bulb-dot” silk and “checked jacquard” used in the ready-to-wear apparel collection.

In keeping with high-low fashion, Payless is also providing shoes from its current collection to New York-based designer TollaCole for her presentation debut at New York Fashion Week. In a presentation at local SoHo art gallery — Waterhouse and Dodd — TollaCole’s evening gowns will be paired with Payless footwear including the uber-stylish Komet platform pumps — at just $35a pair — from Payless’ new Brash collection.

Pearl Academy – High on Fashion

The annual graduating event of Fashion design students of Pearl Academy of Fashion Chennai called ‘THE PORTFOLIO-2011’ was showcased by young talents put together a mesmerizing show of innovation, flair and creativity genius for a diverse group of industry professionals at Chennai Trade Centre. The show was choreographed and compered by the renowned stylist and Fashion Guru ‘ Prasad Bidapa’.Portfolio 2011 is the culmination of the students learning at the academy. The joint endeavor by the graduating students of the 4th year BA (Honours) and 2 year PG Diploma is aimed at showcasing their innovative design solutions and construction techniques to the industry.

Students had  to demonstrate their aptitude for design development, fashion presentation, market knowledge and trend forecasting skills acquired through industry exposure and the duration of their course at pearl.

Mr. S. Ramalingam, Director, Pearl Academy of Fashion said, “ Four years of learning, toil, trails and tribulations culminated at the annual ramp presentation- PORTFOLIO 2011”.

Students of the 4th year full time B.A.(Honours) Programme in Fashion Design(FDUG) presented 23 collections and the 2-year full time PG Diploma Programme in Fashion Design(FDPG) presented 6 collections based on the vast and rich pool of Indian crafts and value addition techniques.

Prasad Bidapa – the Fashion Guru

Prasad Bidapa , a well known fashion designer from kodagu has specialized in training models for the Miss India beauty pageants.

  • The country’s Fashion guru, Prasad Bidapa, is a man who wears many hats. He is a choreographer, stylist, fashion journalist and entrepreneur, a socialite but above all he is considered to be the man with the magic touch when choosing the next Top Model who will rule the Indian and Global runways.
  •  He has carved a  niche for himself in the Indian fashion scenario, which makes him such a “sought after” personality in the fashion industry.
  • His projects like the India Men’d s Fashion Fair in Bengaluru held in 2008 and the Kingfisher Fashion Awards 2002. He presents some of the largest fashion events in India and his training programme for models is legendary for having created some of the biggest names in fashion and film, like Lara Dutta, Dino Morea, Anushka Sharma, to name a few.
  • He is married to Judith Bidapa who was an actress before marriage. Judy is her pet name and she is a  avid horse rider and owes horses at the beautiful Embassy International Riding School on the outskirts of Bengaluru, as well as several racehorses.