Hello Kitty teams up with Forever21

After the Success of its MAC beauty collaboration a few years back, the famous Japanese cat is taking on the fashion world now. Launching in November, 2011 a ‘Hello Kitty’ themed collection in collaboration with the US chain Forever 21.

The 12 year old inside all of us just can’t wait. Stay tuned to the latest news, we’ll keep you updated on the launch. Have a look at the few items that will soon be up for grabs!

This range of products will be priced all under $30, and include:

  • 1) Sweaters
  • 2) Printed Blouse
  • 3) Cardigans
  • 4) Nightwear
  • 5) Accessories – Umbrellas – Scarves

After its move into Asia, Forever 21 had been expanding to Europe in 2011 and has been opening outlets in all major cities and states.

The Hello Kitty Collection is dated for the November 18th, 2011 release.

Magazine Cover – The Hottest fixation for Fame!

Well, have you heard the latest news – Magazine Cover Fads is the New Fame High! Here we break it down to a few who stars who made it on a variety of Fashion Magazines!

  • Katie Holmes is stacking up all those magazine covers! First was InStyle and Spanish Vogue and now currently Mrs. Cruise is on Elle Russia September Issue. Styled by her stylist Jeanne Yang, mostly from MaxMara which she is named the “Face of the Future”. Love the spread – Classy and Chic!
  • Megan Fox has landed on the cover on Italy’s Amica Magazine for September, looking smoking hot in the spread, we are loving the look for the Mag! Way to go Megan!
  • Bar Refaeli graces the cover for GQ’s September looking awesomely hot in nothing but a swimsuit. With the interview of the magazine she spoke about the hardships and trials of being a model and how she worked hard to get where she is now.
  • Anne Hathaway adorns the Interview Magazine for September. Wow is all we can say! Unrecognizable and Beautiful! Another Cat Woman in the making!

  • Allure has the sexy Salma Hayek posing with all her curves for the September issue. She shows off her sexy and luxurious image for the mag and lets us know some of the insights to living her life.
  • Beyonce steps it up on the cover of InStyle magazine September issue, where she goes all natural in gold Dolce & Gabbana star dress! Nothing else we can say except HAWT!

Pippa Middleton – Style Factor

Pippa Middleton the sister of the Duchess of Cambridge, Kate (Catherine) Middleton. She is known for her fashion style and class. Since the days of the Royal Wedding, we have seen Pippa rock the somber look to the party chick and everything in between.Paparazzi follow her around like they can’t have enough of her, so she is on her best fashion sense and always leaves the house looking like she stepped out of a photo shoot. But what’s not to love, Pippa shows us that just designer wear garments are not a must have and you can shop anywhere from the high street and look like a million bucks.

The products and style she sports now has become international news and many viewers are seen wanting to know what she is wearing. Plus she was known for her physical assets during the Royal Wedding which made her known to the public. Way to go Pippa, you know how to Rock it!

Some of the brand she was spotted wearing were French Connection, Zara, Temperly, Fay,   and many of her accessories were spotted in Modalu, L.K Bennett, Knomo, Ri2k, Gucci, Tory Burch brands.

Pippa’s sense of style is called Chic, Classy and Sophisticated. Her look is something that can be transformed from day to night at anytime which gives us that watching and waiting to see what she will do next.

Paris Hilton in India Mumbai

Paris Hilton, the hotel heiress and international celebrity is in India for the launch of her stores and new PH handbag line, in Mumbai.

The socialite who is in the country for a three day trip was overwhelmed by the turnout in the ‘Inorbit Mall’ in Malad, a northern suburb of Mumbai where she set about the launch for the line of handbags.

She was greeted by hundreds of fans at the launch who were there to see her line of handbags and her as well. “Wow! Thousands and thousands of people here at Inorbit Mall for my PH purse launch! Love my fans in India. What an amazing turnout…Everyone is so friendly and sweet,” Paris tweeted.

The 30 year old heiress was brought down to India by Brand Concepts Pvt Ltd, was seen sporting a blue dress by Monisha Jaisingh and she was seen signing autographs and smiling for pictures with many of her fans. She also signed bags for a lucky few.

Keep it up PH! Looks like we might be seeing you in India again soon!

Crisis @ London Fashion Week

London Fashion Week went into a crisis after the huge Italian fashion brand Gucci, have to show their collection for Spring/Summer 2012 in Milan, wanted many number of models to fly to Milan early to begin fittings for their show.

Since this move happened, the bi-annual fashion event was chaos as the models were being pulled from shows at the last minute, which left London-based model agencies outraged and threatening to boycott London Fashion Week next season if the British Fashion Council does not take initiative and re-organize the London FW schedule and intervene to prevent all the tactics of bullying by both New York and Milan Fashion Weeks.

All these problems began when Marc Jacobs moved his New York show to a later time ro make up the time his design team lost due to the Hurricane Irene. Jacobs’ show ran very late on Thursday night and due to this the models could not get a flight back to London shows the next day. One of the London based model agency founder said that they were holding up not one or two big models but many of them in New York, as many designers did not select till the very day of the show, which meant most of the models were staying in NY just in case they got cast.

So with all this happening the London Fashion Week suffered as many models appeared to be picked for the NY and Milan shows which left London struggling and running around to replace them with various other models. People in the London FW have found it hard to believe that their fashion camaraderie could be so heartless and create a hostile arrangement for all. Wake up London!! Step up to the NY and Milan FW’s for your models!

Brad Pitt on Entertainment Weekly!

Brad Pitt covers the latest issue of Entertainment Weekly,where he chats about his new movie called “Moneyball” and more juicy personal details. He dwelled on personal information right from when he started his career to currently living with Angelina and his kids. Also gave detailed information of how he and George Clooney deal with being ranked the People’s Sexiest Man Alive.

Brad Pitt’s Interview:

  • On producers who wanted him to start on TV:  he said that when he first started all producers tried to get him on sitcoms, he said he thinks it was cause of his Wonder Bread hair and it always stayed in place. But he said he was never really good with TV and it was just with the FRIENDS cameo, he was friends with everyone and liked those guys, so it was good to work with them.
  • On winning Sexiest Man Alive: he said that as you get older it doesn’t really matter that much but you learn to have fun and that’s just what him and Clooney did. He said “But in some ways, I’m still a kid from Missouri and Oklahoma, and I’m trying to find my way. By the way, we’re only talking about a blip. I didn’t spend much time thinking about it.”
  • On Mr. & Mrs. Smith: his thoughts were “A husband and wife who actually want to kill each other — I thought that was a launching pad for something really fun and vibrant. Again, that was something we were developing as we were going along, and Angie’s a great partner in that. We work really well together. We had some good workshops beforehand. Had some good laughs and ideas. That was just a great collaboration that turned into a greater collaboration.”
  • On his and Angelina’s rule not to work while the other is: “We should be doing them together — that’s what we should be doing. We should be doing everything together, and then we could work less. We could have more time off.”

RIHANNA for “Armani Jeans”

First there was Megan Fox, Then Victoria Beckham and Now Rihanna.

Rihanna is gone blond and masculine for the latest Armani Jeans Campaign. She has become the latest spokesperson for the multinational brand.  The singer had her first photo shoot for the brand in New York and Armani has released the first picture of Rihanna for the upcoming campaign for the brand.

The pop singer Rihanna is following some sexy footsteps in the new campaign for Armani Underwear as the new face and body of the brand by baring almost all in the recently launched pictures.

First the blond hair made the debut in the first photos and now the full set of pictures are launched with Rihanna wearing jeans, lingerie and that’s it. Check out the pictures below of Rihanna for the Armani Jeans Campaign, shot by Steven Klein in monochrome!

Meet the designer: AKSHATA MURTY

Akshata Murty has designed clothes to be more than stylish, they also are means to discover Indian culture, and she has left a career in finance and marketing for one of the most original careers in Indian craft into fashion. Murty goes to many villages in India and discovers artist and talented people and works with them and their designs to create her own. Her Fall/Winter 2011 collection was based on traditional Ikats, Chanderis and Mysore silks which were paired with tweed and wool. The upcoming andtalented designer had an interview with Vogue and explained her fashion philosophy. Given below is the interview:


Vogue: What is your design philosophy?Murty: I’m about the story behind a particular garment; it’s authenticity, craftsmanship and protecting a rich heritage. I care about doing something in India, for India because its part of our family’s DNA.

Vogue: Your label provides artist fees and royalties to craftsmen who have worked on the collection. Tell us how this works?

Murty: I approach this on a case-by-case basis. For example, for my Gond painting collection, I commissioned a number of well-known artistes to paint tableaux. The artists were paid an upfront fee and will also be paid a royalty fee for the sale of every dress inspired by the painting. For my Prsi Gara collection, I worked with Parzor, a non-profit organization in Delhi.

Vogue: What are your picks from the Fall/Winter collection?

Murty:The blue and black Ikat ‘Ela” dress, the gold brocade ‘Hansa’ skirt with a brown and gold Chanderi top called ‘Eta’. And for a fun night out, the navy ‘Hasita’ waterfall dress in Mysore silk.

Vogue: How would you describe your personal style?

Murty: Ever since I was a little girl I have always loved clothes. My mother, a no-nonsense engineer, was always baffled why I would spend so much time creating different outfits from my wardrobe. I’ve collected an eclectic mix of whimsical things that I find on the streets of Mumbai and Los Angeles, as well as staples from Gap and American Apparel. I layer them with funky pieces from vintage stores and the occasional Alexander Wang dress – I love his casual and fun, lightweight jersey dresses.

Akshata Murty is available exclusively at Moon River, New Delhi. Tel: (011) 41617103

Colour, Colour and more Colour at the New York Fashion Week!

Sunny pops of colour, sultry citrine and sexy violet mashed up with muted sea tones on the runways in New York which were filled with flowers both literally and re-invented at the NY fashion week. Colour is practically everywhere this season, mixed with plenty of flounce and sheer peek-a-boos.

The reviews on few of the designer collections –

Jill Stuart – the key here was for it to be a dream, a fantasy! Where femininity came in soft, sherbet tones and many resort friendly silhouettes which were reminiscent of the early 1960’s mixed together with prints of palm trees and flying birds to give the feeling of the summery spring time. Colours used here are mint green, lipstick pink, tangerine and citrine yellow. The silhouettes used where dropped waists, culottes and pleated skirts. Even though they were girly, it wasn’t dowdy, prim and old fashioned.

Prabal Gurung – collection was dominated by soft purples with digitized flora, full skirts and pant cut tights. Where there are flowers there are also birds, look for the winged motif in light pinks, purples and whites. He created modern themed collection with floral prints, dropped waists and sharp shouldered jackets and skinny pants. His entire collection had a futuristic feel to it; he has lived up to the CFDA last year award for emerging talent. The collection is fresh and chic!

Cynthia Rowley– the outfits had spunk and Asian inspired tuxedo jackets with zigzag printed leggings. Rowley had got her personal interest etched into her designs with surfing; she paired embroidered swim trunks with an orange T which had leather sleeves. Metallic’s, leather and appliqués mashed the look together.

Rebecca Taylor – collection consisted of pretty and sexy outfits where the colours were so delectable, you could eat them up. She said she wanted to create something modern, ethereal and angelic. Digital print and snake leather (not real of course) consisted of the rest.

Luca Luca– Raul Melgoza loves flowers and for the latest collection turned to late American painter Georgia O’Keefe for inspiration. Florals where most prominent in the collection, particularly the rosettes which were present in bright colours for the spring line, as he really wanted to emphasize the sensuality and femininity of the female figure.

Adam Lippes – got his inspiration from his studio filled with prints of large flowers and polka-dots. He created classic tailored shapes like pantsuits and trench coats with lots of sheers, soft fabrics and feminine colours of the season.

Happy colours can be seen all over and everywhere. The pantones 10 shades for women for next year spring are – tangerine tango, solar power, sodalite blue, bellflower, margarita, cabaret, driftwood, sweet lilac, cockatoo and starfish. Looking forward to having a colourful spring 2012!

Too Much Too Young! Shock of Using Small Kids as High Fashion Supermodels

Once upon a time, when we were back in school there was a time we just had radio and televisions and today all kids have facebook, twitter and want to dress up! The times have changed and quite fast in this day and age. In the fashion industry too we can see a major change happening and many brands and designers have opted to use kids aged 10 onwards to be spoke models and faces of their respective brands.

There are many brands like Jours Apres Lunes which are a French Lingerie brand and they have come up with lingerie for kids from the age of 4 – 12 years. They are proud to say that they are the first brand to be dedicated to make designer lingerie for children and teenagers, their products comprises of loungewear and lingerie to be worn over and under. These kids are being exposed to everything online and they don’t even know the meaning of the word nor can they pronounce but they want to wear it as it will match with the one their mother has.

Another scenario was the Vogue Fashion shoot which had a 10 year old model sprawled provocatively on leopard print covers with heavy make-up and gold stilettos. The set up and layout is nothing new to the fashion magazine except the fact that they used a 10 year old! These shocking images of the French child model have sought major media attention.

child models

Thankfully these kids are made to understand the procedures and their parents are with them through out, but does the designers really understand the seriousness. It’s very hard to understand since the competition is increasing. But I think we all will agree that they cannot play with a kid’s life. Kids wearing lingerie can even prove out to be a threat to their life in near future. Once should think about that the next time!