The word sustainable fashion which made a greatest revolution in the Fashion industry and people started to explore what it is all about.

The clothing made from natural or organic or sustainable raw materials with the use of non-toxic chemicals and eco-friendly processing methods is called Green fashion.

Ok let us tell you clearly what the eco-friendly or green fashion is all about??

• Sustainability –   Implies responsible and practical decision-making and innovation that minimizes harmful impact and maintains equilibrium between social, environmental, and economic growth to ensure a pleasing planet for all species now and in the future.

• Use of Eco-friendly fibres  – Natural ,rganic ,ellulosic or recycled fibres

• Use of Eco-friendly fabrics – Organic cotton, Bamboo fabric, Jute , Hemp, Organic Linen, Organic Wool, etc..

• Use of Eco friendly textile processing methods – Use of non toxic chemicals, using enzymes, use of vegetable and natural dyes, bio-finishing, bio-scouring, waste water and effluent treatment( recycling it and using again), Plasma treatment, etc…

• Eco- labeling – There are certifying organizations come into existence to test and certify that finished goods are in the direction of the mark of importing standards.

Benefits of Eco-fashion

• Less pollution to the environment and saves the planet life

• Healthy lifestyle

• Long lasting compared to the clothes made from conventional method

• Fashionable

• Saving money

• Superior quality

ECO-FRIENDLY FASHION BRANDS

Some of the brands which do justice to the future generations are here:

• AMANA

• ANNIE GREENABELLE

• EDUN

• PEOPLE TREE

• STELLA MC CARTNEY

• LIBERTINE

• BODKIN

• ORGANIC BY JOHN PATRICK

• ZERO+MARIA CORNEJO

• URBAN RENEWAL BY URBAN OUTFITTERS

Haute couture of organic fashion

Eco Fashion of People Tree

Ecochic Fashion Show

The fashion world has realized the importance of going green and designers and artists worldwide are making a mindful effort to keep the earth’s natural resources. The promotion of Eco-fashion is by doing eco-green statements through celebrities,political figures and people of all over the World by wearing eco-friendly clothes,jewelry and accessories. Every day there is a new innovation  made in eco-green fashion. An innovative designer creates an incredible line of eco – friendly clothes and accessories. Eco-green fashion is not only fashionable and classy that it is the best style statement that anyone could make in today’s world.

So , it’s not only about the designers who do take efforts to protect the environment and the planet we the people also responsible for this and have to change our buying decisions of preferring to Eco-textiles so that we complete some part of making the planet the greener, healthier and eco friendly one not only for us but also for our future generations.

“One step forward towards our goal of saving the Earth and improving the world’s overall quality of life is by living a greener lifestyle”

“GO GREEN”