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WHAT IS FASHION RUNWAYS?
According to fashion field fashion runways give’s life to showcase the collections, a narrow walkway extending from a stage into an auditorium is known as a “RUNWAY”.
It is also called as a ramp. Ramp means models said to do catwalk in a runway to showcase the collections of the designers
To describe about runway it will be exactly narrow platform which runs forward into the auditorium it can be said in simple English as a “stage”.
Fashion models pass to the runway to showcase the designer’s collections like dresses and accessories.
The famous models are highly paid salary to walk in the fashion runway during fashion weeks, fashion shows or in any fashion events. Some fashion runway maybe like sitting in a runway or standing in a runways.
The most prestigious fashion runways are in the world’s hub cities of fashion which are Paris, London New York and Milan. The fashion runway as given a career for the young male and female models they gaining fame in this fashion field.
When the models showcase their designers collection they carry with a good attitude through a catwalk in a runway, some Models dream to walk (catwalk) in a runways. They just tell you that these are the collections and names given to the dresses by the designers which are featured the fashion runway — the haute couture which is meant for individual customers and is usually based on some specific theme. On the other hand the ready-to-wear collection, which is called as the prêt line is meant for the masses and consists of dresses that can be worn in day to day life also
catwalk by a model in a runway:
The fashion runways carry all kinds of collections by the models. Designers showcase their collection in runways through the models.
Tags: fashion runway, runway
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Forever Indian Fashion !!!!!
Fashion today has made significant impact in all sectors of life even when we are surrounded by several things that are either related to the technology or the latest gadgets in the busy living world. At first the fundamental purpose of clothing was to keep the body sheltered from weather and other harsh elements of environment but now it is also used to be evidence for the diverse social dynamics. Fashion is a perception of creating the personality of looking fine in anything you wear and this enchantment is shaped with right kind of colors, accessories going along with clothes. No matter what you wear, from simple style to haute-couture it should make amusing picture to view by creating a style statement. Fashion has become a meaning of good living.

Fashion can be segregated into 3 groups. One is who create fashion and style statement for others to follow; Second one is who follows the trends &adopt them and third one is who have their own style to make their own distinctive personality
In the past Fashion was only to the legends in the film industry and to others in top classes of the society. But slowly when times began changing, women’s have started showing more interest towards fashion. Fashion has been influenced by the Bollywood industry. People started to follow trends set by their favorite actors& actresses. Women’s get attracted to various sari styles in Bollywood right from color, print, designer blouses, and work on sari to draping styles. Gradually women’s moved from wearing saris to chudidhar, salwar kameez and then to western outfits, cocktail wear, etc… At the same time men’s also loved women being fashionable and they also started following the trends and ready to invest more on clothing line. As we all know about the fashion life cycle, the trend in past centuries, 60’s , 70’s, 80’s has only come into existence again but with style variations which is a unique one and suitable for current trend. Some inspiration from the past fashion, culture, arts has only helped to create the new styles. So this is how the fashion goes on.
Eventually people started to spend more on clothing and massive market was created to meet the demands of public. The change in attitude of the public has brought a great revolution in Indian fashion industry. Right from glamour to traditional wear everything was there in Indian fashion market. Apart from common factors like quality, durability and comfort the individuality of the product and its luxurious look are the reasons that make the scope of the product to be marketed. Indian people nowadays are becoming more brand conscious. The attractive market for luxury brand, many international brands is being opened everyday to meet the requirements of people. Brand building which is becoming a major factor in Fashion industry.
People want to tryout different kinds of textures of materials, colors in their outfits and nowadays designers also provide them with variety of collections. Today people are realistic and particular about their perception of styling for a particular occasion right from simple outing, party to marriage they want the best.
The change in scene of Indian fashion has attributed to the growth of many designers. Designers in India are spreading the Indian fashion culture and variety of clothing styles in India to the whole world. India is proud to have designers like Manish Malhotra, Ritu Kumar, Ritu beri, Rohit bal and many more who with their talent and exclusive fabrics in India, create designs that are even well-liked by top designers in the world. Indian fashion is more famous for gorgeous embroidered cloth which depicts the culture and desires of our nation. When the global fashion industry has started welcoming Indian fashion at the same time people in India has also started adopting more of western fashion. Nowadays fashion world is distinguished by Indo-western style that is a perfect blend of modernity and tradition.
One important thing to mention here, fashion is not only about clothing alone but also the other things like accessories i.e. watch, handbags, jewellery, etc., and footwear that goes along with the clothing style. Accessories help in highlighting the style that you wear. So, more importance has to be given to the accessories also because if anything goes wrong then it will become a wrong style statement.
Anyhow the word “fashion” which made a great revolution in fashion industry is moving ahead with an innovation on each day. Green fashion which is one of the greatest innovations in fashion industry by considering the environmental factors and people also started to encourage these innovative styles by buying these clothes. Hoping our fashionista grows forever and ever!!!!!!!!!!!!!
” Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening – Coco Chanel”
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Modeling Types and Success Factors
Requirements for today’s model
- Physical requirements
Different agencies have varying standards that can change with each season depending upon the client’s requirements. In general, high fashion models are tall, thin, young and beautiful. Average is 5’8 to 6 but there is exception to 5’5 to 6’1. Their maximum waist and hip measurement is 25 and 36.
- Mental requirements
Mentally strong to endure tough conditions.
- Health requirements
The models should take care of their bodies & maintaining the health. They should sleep well before the day of shoot and intake healthy food, drinks. They should avoid using drugs.
- Intangible factors
It doesn’t matter how you look in real. It only matters how you look through the eyes of camera lens. Being Photogenic is more important in modeling field. They should have quality to change their looks for different circumstances. Patience is most important and should be never tired of waiting. Models should be graceful, inhibited, open minded and confident.
Modeling Types
It is significant for a forthcoming model to understand two ineluctable facts. First the requirements of the market determine what models are wanted and second, the prospective model should recognize the type of model that they want to become. There are three types of Modeling 1) Fashion modeling 2) Bodypart Modeling 3) Commercial Modeling 4) Glamour Modeling.
Types of Fashion Modeling
- Fashion Editorial
Vogue, Elle, Glamour, Cosmopolitan, etc.., and other fashion magazines that focus on fashion have editorial pages they must fill each month. Editorial pages feature models wearing what the magazine thinks will be the next trend in Fashion.
- Fashion Runway
Designers showcase their collections to a gathering of buyers by sending models down a runway.
- Fashion Catalog
There are a set of fashion catalogs produced. These catalogs, whether business-to-business, store, or direct promotion, require models to pose in the attire they are trying to put up for sale. Catalog modeling usually pays well because of the quantity of photos that must be taken.
- Fashion Print
This is fashion and beauty for print promotion. This is the most challenging work to get but pays the best because of usage and exclusives. The model should work perfectly to convey the ‘image’ that is wanted.
- Fashion Show Room
This is the Modeling for buyers in the designer’s show room.
- Fashion Lingerie
This type of modeling may be more revealing it requires very good body tone and size. The pay given for Fashion Lingerie modeling is usually high when compared to other modeling type.
- Fashion Bathing Suit
Again, more revealing requires admirable body tone and a healthy look.
- Fashion Fitness
Fitness, health, and outdoors lifestyle magazines that are on the newsstands and have a fast budding grouping for modeling.
- Fashion Fit
Fit models have the perfect proportions for a given garments size. Garment manufactures and designers hire fit models to use to piece together new creations, see how they move, and develop their patterns. The key for a fit model is to never gain or lose weight.
- Fashion Tea Room
This type of model was very fashionable in the 1980’s. It still exists today. Models walk between tables in bars/restaurants wearing designer clothes from local fashion boutiques. The models explain the outfit they are wearing and where to get it.
Body Part Modeling
This is the use of just part of the body in a photograph. Body part models will specialize in just one part of the body like hands, feet, legs, ears, or neck.
Types of Commercial Modeling
Commercial modeling is class of the catch all for the whole thing that isn’t fashion and isn’t glamour. It is huge and varied. The physical requirements can diverge significantly. The ‘look’ can be mom, business executive, scientist, glamorous beauty, etc. The pay can be good but not to the altitude of the fashion model.
- Commercial Product
The model is used to show how the product is used and a photo is created to sell the merchandise. The model may be used to express a picture about a product.
- Commercial Lifestyle
Models are used in photos showing a moment of life to advertise a business or idea rather than a physical product. The models are used to act out some concept or idea of life. Depending upon the concept the requirement of models varies.
- Product Demonstration & trade shows
The idea is that stores or trade show exhibitors want someone good-looking that people will be drawn to. When you are starting out this pays good than any regular job and it can build your confidence around people.
Glamour Modeling
Glamour modeling is modeling for photos with a sexual theme. It includes club wear, swimwear and lingerie as well as nudity – implied or actual, top or full.
Characteristics of successful modeling
- Appearance: Both look and talent have one thing in general; they are mainly God-given.
- Personality: Warm and outgoing personality can create or break a career.
- Intelligence: show up on time, be prepared, and get along with your employers.
- Family Support: Your family should be care enough to understand the business with you. If you are a teen, parent or guardian should travel with you to out-of-town interviews and jobs.
- Desire: Determination to keep trying and never give up unless you make it.
“The secret to modeling is not being perfect. What one needs is a face that people can identify in a second. You have to be given what’s needed by nature, and what’s needed is to bring something new.”
― Karl Lagerfeld
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