Jean Paul Gaultier Returns to Lingerie

The French fashion designer whose cone bra Madonna has made iconic, Jean Paul Gaultier, is lastly returning to lingerie after nearly twenty years.

This time, Gaultier is teaming up with lingerie brand La Perla to create 27 high-end pieces (check out two more images after the jump!) due in stores this November. In addition to a waist-cinching corset, he’s appearing to his famous cone bra for the line’s inspiration!

“I met Jean Paul Gaultier a few months ago, and we instantly hit it off because we shared a common vision of beauty, style, taste and quality. So we granted to try this adventure together and unite our savoir faire,” said La Perla CEO Alain Prost.

Two limited-edition pieces from the line are rumored to emerge in Gaultier’s couture show on July 7.

Tags: ,
Posted in Fashion show Events | No Comments »

Burberry shoves Luxury Brand Envelop with Interactive Fashion Show Ad

Burberry is introducing an interactive campaign for its Autumn-Winter 2010 collection, in which consumers of the luxury retailer are able to click, drag and control their views of the ad.

The products, the models, the collection itself are all motion-responsive with users able to manage the cast and products in each shot. The video can be revolved, paused and dragged by 180 degrees.

The campaign is launching in July on Burberry.com; there will be a social media part on Twitter and Facebook as well. All collectively, 14 images and six interactive videos of its Burberry Prorsum, Burberry London, Burberry Brit and Burberry Accessories collections will be featured.

Tags: ,
Posted in Fashion show Events | No Comments »

Paris menswear designers break out Jesus sandals

Androgynous silhouettes and sensible sandals are set to be the must-have appears for next summer, if the first day of Paris’ four-day-long menswear collections Thursday was anything to go by.

Gender-bending looks ruled the spring-summer 2011 catwalk at Jean Paul Gaultier, where strapping models wrapped in postage-stamp-sized towels lounging in a mock hammam opened a show enthused by the androgynous style of the late French designer Yves Saint Laurent during his years in Marrakech. Post-apocalyptic androgyny — think sleeveless Barbarella vests worn with platform stripper boots — was the name of the game at California-born designer Rick Owens’ somber show.

Louis Vuitton, the luxury giant that got its begin as a trunk maker, continued to discover the idea of the journey, sending out a travel-ready collection of packable splits with Chinese touches and sensible sandals that were made for walking.

Paris’ menswear shows move into day two on Friday with shows by coveted French heritage labels Givenchy and Yves Saint Laurent, Dior designer John Galliano and his Dior Homme counterpart, Belgium’s Kris Van Assche.

Tags: ,
Posted in Fashion show Events | No Comments »