Archives
Categories
- Agencies (2)
- Auditions (2)
- Beauty Tips (9)
- Fashion clothes (35)
- Fashion designs (29)
- Fashion Hotspots (5)
- Fashion show Events (312)
- Fashion Tips (39)
- Fashion Trends (80)
- Indian Fashion (2)
- Models (53)
- Fashion News. (31)
- Photography (3)
- Style Guide (1)
Pernia’s Pop-Up Shop Expands India’s Luxury Designer Fashion Scene
Pernia’s Pop-Up Shop has grown into one of India’s most important destinations for luxury designer fashion, bringing hundreds of Indian labels, couture collections, jewellery and occasionwear together through its expanding network of physical studios and online shopping.
The platform has grown from a small online designer marketplace into a major omnichannel luxury-fashion business. As of March 2026, Pernia’s Pop-Up Shop had 14 Experience Centres and sourced products from more than 1,100 active designer brands.
A Growing Luxury Fashion Network
Pernia’s Pop-Up Shop now has studios across major fashion cities including Mumbai, Delhi, Bengaluru, Hyderabad, Kolkata, Ahmedabad and Chennai.
These locations bring several Indian designers together under one roof, allowing shoppers to explore bridalwear, occasionwear, contemporary fashion, jewellery and accessories without visiting separate designer boutiques.
Mumbai’s Fort Studio Stands Out
One of the most impressive locations is the Fort Studio in Mumbai’s historic Kala Ghoda area.
Located inside the heritage Ismail Building, the studio spans around 50,000 square feet across five floors and showcases couture and prêt collections from designers including Seema Gujral, Anushree Reddy, Amit Aggarwal, Masaba and Rohit Gandhi & Rahul Khanna.
Indian Designers Under One Roof
A major reason Pernia’s Pop-Up Shop has become a fashion destination is the variety of Indian designer labels available through the platform.
Visitors can discover established designers as well as emerging names across womenswear, menswear, jewellery and accessories. This gives fashion lovers an opportunity to compare different styles, techniques and interpretations of modern Indian fashion in one place.
Bridal and Occasionwear Remain Important
Wedding and occasion fashion continue to be a major part of Pernia’s Pop-Up Shop.
The platform carries designer lehengas, sarees, kurta sets, contemporary outfits and accessories, while its physical studios also offer services such as made-to-measure fitting, customisation and personal styling consultations.
Why It Is a Fashion Hotspot Right Now
Pernia’s Pop-Up Shop is gaining additional attention in 2026 because its parent company, Purple Style Labs, recently entered the public markets.
Purple Style Labs made its stock-market debut on September 7, 2026, highlighting how a business built around Indian luxury designer fashion has expanded into a much larger retail platform.
A Useful Destination for Models and Fashion Creators
For models, stylists and fashion creators, multi-designer destinations can provide a useful look at how different labels approach silhouettes, embroidery, colour, accessories and occasion styling.
The wide variety of collections can also provide inspiration for editorial shoots, portfolio styling and fashion content while helping creators follow the evolving Indian luxury market.
Final Thoughts
Pernia’s Pop-Up Shop has evolved from an online designer-fashion platform into a major luxury-fashion network with studios across India and overseas.
With more than a thousand active designer brands, large-format stores and a strong focus on bridal and occasion fashion, it has become an important part of India’s modern luxury-fashion landscape.
For fashion lovers, models and creative professionals, Pernia’s growing network is one of the Indian luxury-fashion destinations worth watching in 2026.
Tags: Bridal Fashion, Designer Couture, Fashion Hotspot India, Indian Designers, Indian Fashion, Luxury Fashion India, Multo Designer Store, Mumbai Fashion, Pernia's Pop-Up Shop, Purple Style Labs
Posted in Fashion Hotspots | No Comments »
Mehrauli Emerges as Delhi’s New Luxury Couture Destination
Mehrauli is becoming one of New Delhi’s most important luxury fashion destinations, with couture houses, designer boutiques and high-end retail experiences giving the neighbourhood a stronger fashion identity.
One of the biggest recent developments is the opening of Sabyasachi Mukherjee’s new 26,000-square-foot flagship store at The Citadel, One Style Mile, Mehrauli. The store opened on August 25, 2026 and is more than twice the size of the designer’s previous Delhi flagship.
Sabyasachi Brings a Major Luxury Flagship to Mehrauli
The new Sabyasachi flagship brings fashion, high jewellery, accessories, art and heritage-inspired interiors together under one roof.
The space has been designed as more than a conventional store, with richly decorated rooms, antiques, artworks and interiors inspired by Indian heritage and the designer’s Bengal roots.
Fashion Meets Art and Heritage
What makes the new Mehrauli store especially interesting is its museum-like atmosphere.
The interiors include hundreds of artworks, antique carpets and decorative references to old Kolkata, vintage railway travel and traditional Indian craftsmanship. This gives visitors a much more immersive experience than a standard luxury boutique.
Why Mehrauli Is Becoming a Fashion Hotspot
Mehrauli already has a reputation for luxury fashion and designer retail, and the arrival of a much larger Sabyasachi flagship strengthens that identity.
The new store doubles the brand’s footprint in Delhi and reflects the growing importance of physical luxury retail even as fashion becomes more digital.
A Destination for Couture and High Jewellery
The flagship includes dedicated areas for couture, accessories and high jewellery, allowing visitors to experience multiple parts of the Sabyasachi brand in one location.
For bridal shoppers and luxury-fashion clients, Mehrauli is becoming an increasingly important place to explore statement Indian fashion and premium craftsmanship.
A Strong Location for Models and Fashion Creators
For models, stylists and photographers, Mehrauli also offers visually rich surroundings.
The area’s historic architecture, designer boutiques and luxury interiors can work well for editorial shoots, bridal photography and fashion content. The contrast between heritage details and contemporary couture gives the location a distinctive look.
Why This Hotspot Matters Right Now
The new Sabyasachi flagship is one of the biggest recent luxury-fashion openings in Delhi.
At 26,000 square feet, the store represents a major investment in immersive retail and reinforces Mehrauli’s place in India’s luxury-fashion landscape.
Final Thoughts
Mehrauli is becoming one of New Delhi’s most interesting fashion hotspots in 2026.
With a major new Sabyasachi flagship, couture, high jewellery, art and heritage all coming together in one destination, the neighbourhood offers much more than traditional shopping.
For fashion lovers, models and creative professionals, Mehrauli is one of the places to watch in Delhi right now.
Tags: Delhi Fashion, Fashion Hotspot India, Fashion Photography, High Jewellery, Indian Couture, Indian Designers, Luxury Fashion, Mehrault, New Delhi Fashion, Sabyasachi
Posted in Fashion Hotspots | No Comments »
Indian Couture’s Global Influence Continues to Grow
Indian couture is becoming increasingly visible on the world’s biggest fashion stages. In 2026, designers such as Rahul Mishra, Gaurav Gupta, Vaishali S and Manish Malhotra strengthened India’s presence at Paris Haute Couture Week, showing that Indian fashion is no longer participating only from the sidelines.
Indian Designers Gain Stronger Global Recognition
Indian designers are bringing very different creative identities to international couture. Rahul Mishra is known for intricate hand embroidery and nature-inspired craftsmanship, while Gaurav Gupta has built a reputation around sculptural silhouettes and dramatic draping. Vaishali S continues to explore textile-led design, while Manish Malhotra made his official Paris couture debut in July 2026.
This variety is helping global audiences see Indian couture as more than bridalwear or traditional clothing.
Indian Craftsmanship Steps Into the Spotlight
Indian artisans have contributed embroidery, embellishment and textile work to international luxury fashion for decades, often behind the scenes. The growing presence of Indian designers in Paris is giving more visibility to the craftsmanship itself, including hand embroidery, weaving, zardozi and detailed surface work.
The shift is important because the story is increasingly moving from “made with Indian craftsmanship” to Indian designers and artisans being recognised as part of global luxury fashion.
Heritage Meets Contemporary Couture
One of Indian couture’s biggest strengths is its ability to reinterpret heritage rather than simply reproduce it. Designers are combining traditional embroidery and textile techniques with sculptural gowns, unconventional draping and modern silhouettes.
Anamika Khanna has also spoken about Indian couture’s connection to heritage, emotion and craft, arguing that these qualities give it a distinct identity within global luxury.
Indian Couture Influences Modern Bridal Fashion
International couture exposure is also influencing fashion back in India. Gaurav Gupta has noted that Indian brides are increasingly asking for looks inspired directly by Paris couture collections or requesting adaptations of runway pieces for weddings.
This is changing bridal fashion from being focused mainly on heavy embellishment toward greater interest in silhouette, construction, draping and design.
India Builds a Stronger Luxury Fashion Identity
The growing global presence of Indian designers suggests that India is developing a stronger identity within international luxury fashion. What makes this movement particularly interesting is that designers are not abandoning Indian craftsmanship to appear more global.
Instead, embroidery, handwoven textiles, artisan techniques and regional influences are becoming part of what makes their work distinctive internationally.
Indian couture’s global rise is therefore not simply about appearing on prestigious runways. It is about Indian design, craftsmanship and creative identity gaining greater recognition on their own terms.
Tags: Contemporary Indian Fashion, Couture Fashion, Couture Trends, Designer Fashion, Fashion News India, fashion trends 2026, Global Fashion, Hand Embroidery, Haute Couture, Indian Artisans, Indian Bridal Fashion, Indian Couture, Indian Craftsmanship, Indian Designers, Indian Embroidery, Indian Fashion, Indian Textiles, International Fashion, Luxury Bridal Wear, Luxury Fashion, Modern Bridal Fashion, Paris Couture, Runway Fashion, The Amazing Models, Zardozi Work
Posted in Fashion Trends, Indian Fashion | No Comments »